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The Profit Center | Blog

Phil Wiseman
Phil Wiseman

Phil Wiseman

Phil Wiseman is the Founder of Analytics That Profit. He is a certified Google analytics expert... He works with companies that devote time, energy and money into email and social media but who have no idea if it's working. He helps them by conducting a deep analysis of their website analytics to see what's really going on - are they getting clicks or customers? As a result, they are able to measure the results of their marketing and make more intelligent business decisions that will result in higher revenues.  He earned a B.S. Degree in Chemical Physics from Centre College in Danville, Ky. He is certified in Google AdWords, Inbound Marketing ,Social Media and HubSpot certified. Analytics That Profit is certified in Google Analytics. He is also an ASQ Certified Manager of Quality/ Organizational Excellence and ASQ Certified Quality Auditor. This background in quality allows him to use proven methods and tools for continuous improvement to enhance user experience with your business.

Why Service Level Agreements Fail

One of the basic principles of physics is the conservation of momentum. This principle explains why service level...

The Physics Of Marketing

Newton's first law states that an object at rest will remain at rest unless acted on by an external force. This is...

What You Need to Know Before You Pay for SEO Services

I don't know about you, but I get at least one email or phone call a week from an SEO expert. Typically, I will take...

The Biggest Problems With A Website Update, And How You Can Fix Them

3 Reasons A Website Update Goes Over Budget and Over Schedule Several inherent problems exist in traditional web...

Social Selling in 13 Minutes a Day

Social Media doesn’t just belong to Marketing anymore. Actions that a social media manager takes can affect all other...

Traditional Marketing or Content Marketing

What Is Content Marketing? Useful content should be at the core of your marketing Traditional marketing is becoming...

What Is Inbound Marketing?

The internet has leveled the playing field for competition among small and large companies. Potential customers use the...

What To Do When You Get A Phone Call From Google

There is a discrepancy on your Google My Business page. We are calling about your Google account. Most likely, you will...

How To Run Experiments On Your Website

Articles on A/B testing and website experiments are all over the internet. You know you want more conversions that can...

How Do I Know If My Marketing Is Working?

You have hired the best creatives. You have maximized your budget. Now what?