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Why We Do This

It is really personal for me.

A note from our founder:

A few years ago I was dealing with the same issues that you likely deal with.

 My business operated under ISO 9001 and ISO 14001.

 I was worried about payroll. I was concerned about the new competition I saw in the marketplace and on the  internet. I was upset about some negative reviews.

 And I was really angry that the people I was paying to manage marketing for my company couldn’t answer   these three simple questions:

 1.     WHEN SOMEONE CLICKED ON MY SITE, DID THEY BECOME A CUSTOMER?

 2.     HOW MUCH DID IT COST FOR ME TO ACQUIRE A NEW CUSTOMER?

 3.     WHY DIDN’T MY WEBSITE APPEAR ON THE FIRST PAGE OF GOOGLE? 


I asked and asked…and asked again. But all I got were smoke and mirrors. It was obvious to me that these “marketing” people didn’t understand business. And moreover, didn’t have a clue to what was important to me as a business owner.

So I fired them. And I became my company’s in-house marketing agency.

I realize it’s unusual for a business owner to manage his company’s marketing. But my degree in Chemical Physics and my background in quality make me a nerd. I was a geek before anyone knew what that meant.

So, the first thing I did was take the exam to become certified in Google Analytics. I then discovered I could measure:

  • WHICH CLICKS LEAD TO CONVERSIONS

  • THE COST OF ACQUISITION OF EACH NEW CUSTOMER

  • WHICH LEADS COME FROM GOOGLE

Then I dug in and got more certifications (see the list below). I implemented a marketing strategy that made my company the most visible in its category and my online leads proved it.

A few years later, I sold my business for a nice profit and launched Analytics That Profit. My commitment now is to help other business owners see the kind of success I had by employing results-driven online marketing.

So…

  • IF YOU’RE FRUSTRATED WITH YOUR MARKETING TEAM (OR DON’T HAVE ONE)

  • IF YOU'RE READY TO OUT-GUN YOUR COMPETITORS ONLINE

  • IF YOU NEED RESULTS INSTEAD OF A LOT OF TECHY-TALK

 Then we’re the right agency for you. We’re focused on results. I’ll repeat that…

WE’RE FOCUSED ON RESULTS

  • WE’LL MAKE YOU VISIBLE TO THE RIGHT PEOPLE AT THE RIGHT TIME

  • WE’LL GET THE PHONE TO RING

  • WE’LL HELP YOU MAKE MORE MONEY

 We speak your language. Let’s talk. 

Phil Wiseman
Founder, Analytics That Profit

Certifications

Google Analytics Certified
Google Adwords Certified
Google My Business Certified
Mailchimp Certified
Inbound Marketing Certified
Social Media Marketing Certified
HubSpot Solutions Partner
HubSpot Growth Driven Design Agency
HubSpot Marketing Software Certified
Content Marketing Certified
HubSpot Email Marketing Certified
HubSpot Service Hub Certified
HubSpot CMS Hub Implementation Certified
HubSpot CMS for Marketers Certified
HubSpot Marketing Hub Implementation Certified
HubSpot Contextual Marketing Certified
HubSpot Sales Software Certified
LinkedIn Google Analytics Badge
LinkedIn Advertising Certified
ASQ Certified Quality Auditor
ASQ Certified Manager of Quality/Organizational Excellence

Phil is an expert who makes the technically difficult easy. He has tons of knowledge on how to help companies leverage the data from Google analytics. He helped us set up search console and helped us to create dashboards so I can tell where my visitors come from and where they are going. I highly recommend Analytics That Profit to people looking to improve their decision making with data. The best part is you likely already have the data, Phil will show you how to find it.

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Nothing but great things to say about both Phil and the services we have received. He is always very professional and helpful and we could not be more pleased with our website. Highly recommend.

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Phil is absolutely amazing. He volunteered his time to teach the organization, SoGal how to optimize HubSpot and Google My Business. I could not believe what I did not know about these two platforms and how much they can help you grow your business! Because of Phil, I am now able operate my businesses at a higher level with less steps. Phil is very knowledgable and experienced. He is also enjoyable to learn from. Thank you, Phil!

 

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