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Analytics That Profit

A note from our founder:

A few years ago I was dealing with the same issues that you likely deal with.

Phil Wiseman

My business operated under ISO 9001 and ISO 14001.

I was worried about payroll. I was concerned about the new competition I saw in the marketplace and on the internet. I was upset about some negative reviews.

And I was really angry that the people I was paying to manage marketing for my company couldn’t answer these three simple questions:

1.     WHEN SOMEONE CLICKED ON MY SITE, DID THEY BECOME A CUSTOMER?

2.     HOW MUCH DID IT COST FOR ME TO ACQUIRE A NEW CUSTOMER?

3.     WHY DIDN’T MY WEBSITE APPEAR ON THE FIRST PAGE OF GOOGLE? 


I asked and asked…and asked again. But all I got were smoke and mirrors. It was obvious to me that these “marketing” people didn’t understand business. And moreover, didn’t have a clue to what was important to me as a business owner.

So I fired them. And I became my company’s in-house marketing agency.

I realize it’s unusual for a business owner to manage his company’s marketing. But my degree in Chemical Physics and my background in quality make me a nerd. I was a geek before anyone knew what that meant.

So, the first thing I did was take the exam to become certified in Google Analytics. I then discovered I could measure:

  • WHICH CLICKS LEAD TO CONVERSIONS

  • THE COST OF ACQUISITION OF EACH NEW CUSTOMER

  • WHICH LEADS COME FROM GOOGLE

Then I dug in and got more certifications (see the list below). I implemented a marketing strategy that made my company the most visible in its category and my online leads proved it.

A few years later, I sold my business for a nice profit and launched Analytics That Profit. My commitment now is to help other business owners see the kind of success I had by employing results-driven online marketing.

So…

  • IF YOU’RE FRUSTRATED WITH YOUR MARKETING TEAM (OR DON’T HAVE ONE)

  • IF YOU'RE READY TO OUT-GUN YOUR COMPETITORS ONLINE

  • IF YOU NEED RESULTS INSTEAD OF A LOT OF TECHY-TALK

 Then we’re the right agency for you. We’re focused on results. I’ll repeat that…

WE’RE FOCUSED ON RESULTS

  • WE’LL MAKE YOU VISIBLE TO THE RIGHT PEOPLE AT THE RIGHT TIME

  • WE’LL GET THE PHONE TO RING

  • WE’LL HELP YOU MAKE MORE MONEY

 We speak your language. Let’s talk. 

Phil Wiseman
Founder, Analytics That Profit

Schedule A Time To Talk
 
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Analytics That Profit

Certifications

 

 

  • Google Analytics Certified
  • Google Adwords Certified
  • Inbound Marketing Certified
  • Social Media Marketing Certified
  • Growth Driven Design Certified Agency
  • Contextual Marketing Certified
  • HubSpot Certified
  • HubSpot Sales Software Certified
  • HubSpot Marketing Software Certified
  • HubSpot Agency Partner Certified
  • ASQ Certified Manager of Quality/Organizational Excellence
  • ASQ Certified Quality Auditor
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    Useful Resources
    TESTIMONIALS

    What People Say

    • Phil is great to work with. He's very supportive and strategic through our website development process. His experience and willingness to work side by side with us is really helping to put us in a much stronger position to be found online, to be proactive with our current customers, and to attract and convert qualified leads.
      casey williams

      Casey Williams

      Spotted Yeti Media

    • Before Phil, we had little to no marketing department. With his help, we are becoming a source of knowledge for the IT industry. Phil is extremely knowledgeable and great to work with. We would be lost without him
      keith shaffer

      Keith Shaffer

      Fairdinkum IT Consulting

    • Phil Wiseman has presented numerous times at the NKY Chamber. Members that attend his sessions rave about his extensive knowledge and down to earth approach to what can be a complicated subject. Phil is a great resource to the NKY Region and if you need help getting the most out of your website, Phil's your guy!
      Debby Shipp

      Debby Shipp

      NKY Chamber of Commerce