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The Profit Center | Blog

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Marketing Strategy (3)

The Home Run In Small Business Marketing

I am very fortunate to attend many gatherings with small business owners and when it comes to internet marketing it...

Does Your Marketing Strategy Follow Deming or Lemmings?

Dr. W. Edwards Deming is well known for his 14 points for Management presented in his book, Out of the Crisis. His...

How Getting More Facebook Page Likes Is Not a Marketing Strategy

Marketers everywhere are going to hate me for this article. Why? It seems the universe is convinced that getting more...

How To Build A Sales Team That Won't Quit

You are not the only person that is looking for an answer to this question.

When Your Marketing Vertical is Horizontal

Marketing Verticals They Just Don't Fit Your Business..... Do you get annoyed when people ask you what is your...

Does TV advertising work for small business?

How effective is TV advertising? That depends on what you're selling. National or regional brands that depend on brand...

Are you using Data To Make Marketing Decisions?

According to a recent survey, 62% of executives still use "experience" and "advice" more than data to make decisions.

How to Align Your Marketing

My father was in the Army for 27 years and shared with me a story of when he was before a promotion board. Two weeks...