The Profit Center

Good News! Based on historical data over 214,000 new businesses will be started this year. More good news. The odds are in your favor to make it past the first year! Bad news is only 50% wil...

I have been involved in several new websites and website refreshes over the years. Can there be a more frustrating process. There always seems to be a reason it can't be completed on time or...

Recent developments about why HTTPS is really important.

Google recently updated this information:

"HTTPS protects the privacy and security of your users

HTTPS prevents intruders from being ...

We have heard it many times: "Google AdWords does not work! We are not seeing any ROI."

I recently finished reading,The 4 Disciplines of Execution. One aspect of their approach that resonated with me was the amount of case studies that showed the effectiveness of the PDCA (pla...

Do you ever take an honest step back and think to yourself, “But, really, why did I open that email?” I pose the question because, like anyNew York Timesbestseller, the title matters—and t...

Early on in my career in sales, I closed "THE" deal. I landed a substantial corporate account. It was a significant boost to my income and the company was growing rapidly. Things were going ...

You have had a Kaizen event on the shop floor as part of your continuous improvement strategy. What if you could do the same with your marketing? If you only gained3 new customers would it ...

The concept of Lean is very straightforward; eliminate or reduce waste in a process. These principles have been applied across manufacturing, but are often overlooked or simply not understoo...

What is Kanban?

Kanban is an inventory control system well known for its application in lean production and Just In Time manufacturing. It is a visual story board and has been applied to are...