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The Profit Center

Using Google My Business as a Lead Generation Tool

Posted by Phil Wiseman on Jun 25, 2018 2:23:42 PM

What exactly is Google My Business?

This is what an "ice cream near me" search looks like from Google My Business.

google my business search near me analytics that profit

Here are a few easy things you can do as a business owner to take advantage of this FREE lead generation tool called Google My Business.

Verify Your Google My Business Page - It is FREE. Your business contact information, hours, phone, website, reviews, photos, etc are posted for the world to see at no charge to you.

Post on your Google My Business page - read this article for the step-by-step details.

Set up messaging on your Google My Business page - Check out this blog post  for step-by-step instructions.

schedule a time to talk about google my business analytics that profit

Think of your Google My Business page as a mini website. It must be fed with content to keep it relevant. Google will send reminders when they think you need to post new content. 

How To Use Google My Business As A Lead Generation Tool

What's New - This is a great medium to promote blog content, white papers or announcements.

whats new post google my business analytics that profit

Events - promote your open house, webinar, trainings, etc.

event on google my business analytics that profit

Offers - coupons, specials, sales, etc.

offers on google my business analytics that profit

Product - what you have and what it costs.

product listing on google my business analytics that profit

 Schedule A Time To Talk

Think of your Google My Business page as a mini website.  It will need fresh content and management. It is not a "set it and forget it" platform. The good news is that Google will send you a reminder when you need fresh content.

google my business email reminder analytics that profit

At Analytics That Profit, we are convinced that Google My Business must be a part your SEO and Lead Generation strategy.  We include Google My Business page optimization and management with every client retainer. We have seen the results firsthand for our clients.

google my business results analytics that profit

Do you want more phone calls to your business?

Need more website visitors?

More visits to your location? 

schedule a time to talk about google my business analytics that profit

 

Check out our comprehensive

Google My Business

guide.

 

Topics: SEO, Google My Business page, Lead Generation, Google My Business